Tuesday 17 July 2012

Challenges In Product Sourcing And In Your Selling Environment

Wholesaledeals.co.uk has emerged as a fast and effective way to source great products at good discounts. It has become the main source for experienced wholesalers who are looking for an effective, time-saving sourcing option. It is also useful for amateurs, who are just learning about the industry.

One problem that some newcomers often struggle with is trying to understand what makes a product sell. You don’t have to go very far to find stories of retailers who were passionate about their product but simply couldn’t find the right space to sell it. This kind of situation can be easily avoided by understanding the selling environment of your product.

That eBay Buzz

Whenever people think about selling online, they immediately think about selling on eBay. A large number of the newcomers, who source products from legitimate trade directories, do so because they want to catch that eBay buzz and make a killing, online. There are a number of people who enter eBay full of optimism and positive energy, confident that they will make a good profit.

However, that soon changes once they realize how hard it is to make a dent in the eBay arena. This can seem quite baffling for a newcomer - after all, when you have the perfect product, the right price and the right marketing, why should you not be able to sell?

This brings us to the reason why many people source products from wholesaledeals.co.uk but still don’t make that killing on eBay. They forget that eBay is primarily a wholesale market. This means that the prices at which retailers are advertising, are already wholesale rates! If another eBay seller is offering the same product as you but at a lower rate, you can be sure that the customers will be flocking to him and not you. The most successful sellers on eBay are not necessarily those with the best product. They are those who know how to source the right products in bulk to sell on eBay.

The Retail Ecommerce Advantage

Many people who have sourced products from Wholesaledeals have been able to make more profits by selling their products through their own retail ecommerce website. This is not always a popular choice, since the process of creating a website and getting the right retail software can take time and money. In comparison, a seller needs to pay almost nothing to get a listing on eBay. However, when it comes to ringing up actual sales, the ecommerce option may prove to be more successful.

Consider the simple scenario of selling a coffee mug. This can be next to impossible on eBay, especially if there are others selling at a much cheaper rate. However, if a buyer comes across your site and feels that the mug is priced reasonably, they are far more likely to click the ‘buy’ button. Since they are not on a wholesale or auction site, they do not expect wholesale pricing. If the piece really strikes their fancy and is not easily available elsewhere, they will probably hit the ‘buy’ button sooner than you think! Sourcing the right products from Wholesaledeals is only half of the equation - it’s also important to understand the selling climate of your particular product.